Mercedes-Benz has a long game that's on point
and it undeniably applies to supporting the game of golf. This week
marks a 20-year milestone for the Mercedes-Benz brand's involvement in
the sport.
To mark the occasion, Mercedes-Benz will honor its global golf Ambassador, Bernhard Langer ,
who also reaches a 20-year anniversary for his win at the 57th Masters
in 1993, which put him in an elite group of professional golfers who
have worn the coveted green jacket more than once.
Mercedes-Benz is
recognizing Langer during a ceremony at River Island to celebrate the
occasion and his successful list of accomplishments both on and off the
course.
"Mercedes-Benz
and our dealers have proudly supported the game of golf for the past
two decades. Golf embodies skill, precision and drive which are themes
shared by Mercedes-Benz and our owners," said Stephen Cannon , CEO of Mercedes-Benz USA. "Our global brand ambassador, Bernhard Langer embodies these characteristics and it's fitting that we are celebrating both milestones together."
Mercedes-Benz
continues to be a leading supporter of golf around the world. The
Mercedes-Benz brand is Official Patron and Vehicle of The PGA of
America. As the official Patron, Mercedes-Benz is a supporter of the
PGA Championship, Senior PGA Championship presented by KitchenAid and
the 2012 Ryder Cup. From 1994-2009, Mercedes-Benz was the title sponsor
of the Mercedes Championship in Kapalua, Hawaii.
Within
the U.S., the three-pointed star is currently involved in several
high-profile golf tournaments, including the Waste Management Phoenix
Open, Wells Fargo Championship, AT&T National, Northern Trust Open,
AT&T Pebble Beach National Pro-Am and World Challenge presented by
Northwestern Mutual.
"The
PGA of America is extremely proud of our partnership with Mercedes-Benz
and we salute them for their commitment to the game over the last 20
years," said Pete Bevacqua ,
CEO, PGA of America. "The Mercedes-Benz brand and its dealers have
supported and promoted golf on a variety of levels, all the while
raising money for charities and giving back to communities."
Since
1993, Mercedes-Benz dealers have hosted tournaments in their local
communities for golf enthusiasts and customers as part of the
Mercedes-Benz Dealer Golf Championship. The entry fees are donated to
charities as part of the tournament activities. In 2012, the
Mercedes-Benz Dealer Championship program consisted of 84 tournaments
played by over 5,850 participants that raised $2.15 million for charity. The regional sectionals were played at Turtle Bay Resort in Oahu, Hawaii in November.
The
Mercedes-Benz Dealer Championship program in the U.S is part of a
globally supported group of International tournaments with more than
65,000 people participating per year from 60 countries.
Courtesy of: Mercedes-Benz Newsroom
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